Cox & Kings reports 40% year on year rise in bookings

The operator also confirms an upturn in long-haul trips and reveals plans to increase the number of solo tours it offers in its 2018 programme

Bookings at Cox & Kings have risen by 40 per cent in 2017 compared to 2016, according to the operator, which confirmed that there had also been a noticeable increase in long-haul trips.

The company, which was founded in 1758, is also planning to increase the number of solo tours it offers in its 2018 programme.

In its next brochure there will be 20 solo tours, up from 12, with new trips in destinations including Helsinki & St Petersburg, Porto & the Douro Valley, Rome & Amalfi, Jordan and Iran

Nigel Hosking, senior product manager, told Solus: “Cox & Kings’ solo traveller tours have no single supplements and accommodation is based on the single occupancy of twin or double rooms in hotels that offer sensible prices for single travellers.

“Single travellers are reassured by the ‘safety in numbers’ aspect of joining these tours, but allow them the freedom to choose where they want to eat in the evenings. We have seen a rise in bookings on our long-haul tours, which suggests that travellers are increasingly confident exploring further afield with us.”

In August, the company relaunched its travel agent website, featuring posters for shop windows, online training and a calendar of events. The operator said that it will be updated every two weeks.

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